The first All-Star Charity 5K & Fun Run, presented by Sports Authority and Nike, got a little star power on Thursday, as it was announced that Hall of Famer Lou Brock will be the official starter, while Hall of Famers Rollie Fingers and Brooks Robinson as well as former Cardinal Vince Coleman will be handing out medals and congratulating fans as they cross the finish line.

The event will take place at Busch Stadium in St. Louis on Sunday, July 12, as part of the MLB All-Star Summer program. All race-related proceeds will be equally donated in an unprecedented alliance of three charities supporting cancer research and education -- The Prostate Cancer Foundation, Stand Up To Cancer and Susan G. Komen for the Cure.

Participants will run and walk on a baseball-themed course featuring former Major Leaguers and team mascots such as St Louis' Fredbird, Florida's Billy the Marlin, Houston's Junction Jack, Atlanta's Homer, Washington's Screech, Oakland's Stomper, Kansas City's Sluggerrr and Pittsburgh's Pirate Parrot. All finishers will receive a commemorative All-Star medal and T-shirt.

The course will begin at the Cardinals' Busch Stadium, home of the 2009 All-Star Game, and will finish at America's Center, which houses Major League Baseball All-Star FanFest. The 5K portion, an officially timed event, will begin at 7:30 a.m. CT, and the 11-mile Fun Run will start at 8 a.m.

Registration and event information is available online, at www.allstargame.com, and at all nine St. Louis-area Sports Authority locations.

The 5K and Fun Run will be joining an All-Star Summer lineup that focuses on giving back to the community and will be themed "Going Beyond." It is the most extensive charitable program in MLB All-Star history.

Brock, who helped lead the Cardinals to two World Series championships (1964 and '67) and had his No. 20 retired by St. Louis in '79, collected 3,023 hits in his 19-year career and ranks second all-time in stolen bases with 938.

Fingers was a key cog in the back end of an Athletics bullpen that won three straight World Series from '72-'74 and was known for defining the role of the modern-day closer. The mustache-sporting right-hander finished his career with a 2.90 ERA and 341 saves.

Robinson spent 23 years with the Orioles and won 16 consecutive Gold Gloves at third base, earning him the nickname of the "Vacuum Cleaner." An accomplished hitter, he also won the 1964 AL MVP Award when he hit 28 home runs and drove in a league-leading 118 runs.

Coleman was a two-time All-Star with the Cardinals who set the single-season record for stolen bases by a rookie in '85, when he swiped 110 bags. The switch-hitting outfielder became the first player in Major League history to steal 100 bases in each of his first three seasons and recorded his 500th steal in just his 804th game -- the quickest anybody has reached that plateau.